On request
Bigger beverage questions, scoped individually.
Openings, redesigns and special requests that do not fit a standard package are scoped and quoted on their own terms, after a conversation about the venue.
The problem this addresses
Some jobs are too specific, or too large, for a diagnosis or a review: a new venue that needs its beverage program built before the doors open, a list that has to be rethought from the ground up, or a change of concept that leaves the current offer behind.
These projects are quoted individually because the right scope depends entirely on the venue. This is where pre-opening and redesign experience is most useful.
When a custom project fits
- You are opening a venue and the beverage program is still an open question.
- A change of concept, chef or team means the list no longer fits.
- You have taken over a venue and inherited a list and stock you did not choose.
- The existing list needs a complete rethink, not adjustments.
- You have a specific request that does not fit a standard offer.
Questions a custom project helps answer
- What should the beverage program look like for this concept and this guest?
- What should the opening order be, and how do we avoid overbuying?
- How do we price the list so it is sound from the first service?
- How do we prepare the team before opening night?
- What should we review once we have real sales data?
What a project can include
- Pre-opening beverage strategy and wine-list development.
- Opening orders, par levels and stock planning.
- Complete list redesign or repositioning.
- Supplier strategy for a new or restructured program.
- Pre-opening team tastings and training.
- A post-launch commercial review.
What you receive
- A written proposal with scope, timeline and fee before any work begins.
- The agreed deliverables for your project, set out in plain terms.
- A defined completion point and handover.
How a custom project runs
- 1
Start a conversation
Tell us what you are planning and when you need it.
- 2
Receive a proposal
A written scope, timeline and fee for your venue.
- 3
Do the work
We deliver to the agreed plan, with regular check-ins.
- 4
Hand over
You receive the finished work and a clear picture of what happens next.
Suitable follow-on support
Common questions
How is a custom project priced?
Individually, after a conversation. The scope and fee are put in writing before work starts.
Do you work on pre-opening programs?
Yes. Pre-opening beverage strategy, list development and team preparation are core custom work.
Can a custom project lead into ongoing support?
Yes. Many openings move into ongoing support so the program is reviewed against real sales.
Is a Snapshot or Review a better starting point?
For an existing venue, often yes. For a new opening or a full redesign, a custom project is usually the right route.
Related reading
Discuss a custom project
Tell us what you are planning. We will come back with questions and, where it makes sense, a proposal.